Sony A90J OLED Shown to Hit 1300 Nits of Peak Brightness! Is It Real?

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Published May 29, 2025

The Sony A90J Master Series OLED TV has been shown to achieve 1300 nits of peak brightness on a 10% window at a showcase event held in China.

We discuss the implications, including the likelihood that the Sony A90J is using the new brighter OLED panel from LG Display, as well as a metallic heatsink to achieve this unprecedented level of peak brightness from a consumer OLED, potentially allowing for display of 1000-nit content without tone-mapping.

The BRAVIA A90J sample measured at the trade show was the 65-inch Sony 65A90J.

All photos included in this video are credited to the respective posters on Chinese forums.

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